Public Relations for the FF&E Industry

PR for FF&E Product Manufacturers and Distributors

McKerns Development and PR provides public relations and business consultation for those involved in the manufacture and distribution of furniture, fixtures and equipment (FF&E). McKerns Development and PR also creates press releases and custom articles featuring those products involved in homes and commercial places such as hospitals, hotels, clubs, banks and financial institutions, schools – both K-12 and higher education, senior living, student housing, multi-family, and mixed use projects.  McKerns Development and PR also writes compelling copy for business to business and business to consumer products in a way that delivers traffic to websites, blogs and social media pages through powerful inbound marketing techniques.

Included in those involved in FF&E products are wholesale and retail companies, manufacturers, specifiers, architects, interior designers, product design companies, retail shops and showrooms, to-the-trade-only showrooms and outlets.

What is FF&E?

Furniture, fixtures and equipment (or FF&E) is an accounting term used in valuing, selling, or liquidating a company or a building. FF&E are movable furniture, fixtures or other equipment that have no permanent connection to the structure of a building or utilities. These items depreciate substantially but definitely are important costs to consider when valuing a company, especially in liquidation. Examples of FF&E include desks, chairs, computers, electronic equipment, tables, bookcases and partitions. (Wikipedia)

The term FF&E is also used as a procurement code when supplying purchasing or specifying services through an interior design, architecture or procurement supplier (whether government or private sector.) Technically FF&E is thought of movable items not permanently affixed or a permanent part of a structure (although millwork and casework is often included in the FF&E designation). Products include furniture, fabrics, drapery and window treatments, decorative accessories, kitchen and specialty equipment, flooring, lighting, signage, consumer products, artwork, lockers and storage equipment, and any other item allowing a company to do business in its area of trade and services.

McKerns Development and PR represents the firms involved in the production and distribution of products for the furnishing of buildings (Inside and outside). Representation includes public relations, media relations, content marketing, and content creation in articles promoting company products and people.

What makes McKerns Development knowledgeable about the products and FF&E industry?

Leslie McKerns, owner of McKerns Development and PR has more than 15 years of experience as a licensed commercial interior designer, and in her former role with major architectural and interior design firms she has evaluated, selected, budgeted, specified and handled contracts for millions of square feet of commercial projects such as hospitals, hotels, banks and financial institutions, schools – both K-12 and Higher Ed, clubs and hospitality, multi-family, mixed use, and manufacturing.

Contact: McKerns Development and PR, 264 Cypress Trace, Royal Palm Beach, FL 33411

lesliemckerns@mckernsdevelopmentandpr.com